OUTPLAY
Mental Performance
Driven by Excellence.
Sustained by Joy.
The Pursuit of Excellence, Built on Consistency and Joy.
Train your mind with evidence-based mental performance skills to achieve unshakeable execution in every high-stakes moment.
Our Approach
At Outplay, our mission is to help performers reach consistent excellence and embrace the process with genuine enjoyment. Using the evidence-based practice of Acceptance and Commitment Training (ACT), we teach performers psychological skills to handle the internal noise, stay present, and take committed action toward becoming the performers they want to be. By teaching performers to willingly carry fear, doubt, and stress in service of their chosen values, we transform the pursuit of excellence into a vehicle for long-term growth and fulfillment.
Challenges We Tackle:
Performers across all domains: athletics, the arts, academics, and professional life, utilize performance psychology skills when:
They find themselves stuck in their head, overanalyzing, or hesitating during high-stakes moments.
They struggle to move past mistakes, setbacks, or poor performances.
They feel like their “practice self” is different from their “performance self” due to nerves or anxiety.
They are experiencing burnout or fatigue and have lost touch with the joy, passion, and purpose of their craft.
They have difficulty navigating high-intensity emotions like frustration, fear, or anger when the stakes are high.
They find themselves “playing it safe” or holding back to avoid failure.
They are struggling to manage competing demands, such as school, career transitions, and high-level training, while staying present.
What You Will Gain:
Our training equips you with a transferable psychological toolkit that drives both performance excellence and long-term flourishing:
Psychological Flexibility: the ability to stay present and committed to your values, even when difficult or distracting thoughts, fears, or doubts show up.
Present-Moment Focus: skills to deliberately and flexibly anchor your attention to the task at hand and fully engage in the present moment.
Values-Driven Action: learning to ground your pursuit of excellence in what deeply matters to you, transforming hard work from a source of stress into a source of fulfillment.
Genuine Confidence: a deep sense of self-worth built on effort, preparation, and character, things that you can actually control.
Holistic Development: building a psychological toolkit that supports your immediate performance goals while fueling your long-term growth as a human being.
Who Outplay is For:
Academic & Professional Performers
Exercisers & Fitness Enthusiasts
Musicians & Performing Artists
Athletes
Mental performance consulting is not therapy. You do not need to be struggling, stuck, or facing a specific performance problem to benefit from training. Whether you are looking to optimize your performance or are simply curious about what mental skills can do for you, our evidence-based approach is designed to promote performance excellence with skills that serve you across all life contexts.
Note on Our Approach:
Book a free discovery call with our coach to discuss your training goals and see how we can help you!
“Working with Gina has given me the competitive advantage I needed to turn my training into results. Her mental coaching over the past year has helped me achieve eight state championships and many records.”
Meet Our Coach
Gina Lynch, M.S.
Mental Performance Consultant/Coach
M.S. Performance, Sport, and Exercise Psychology
About Me
As a lifelong athlete and experienced coach, I know firsthand the transformative power of pursuing excellence. As humans, we have a biological drive to realize our potential; it’s what makes the dedication to a craft so exhilarating. But I also know the flip side of that drive: the pressure, vulnerability, doubt, and heartbreak that inevitably come along for the ride.
I view performance as a continuous series of choice points. When stress, fatigue, or anxiety show up, it is natural to want to back down or find a way out. While avoiding discomfort might make us feel better in the short term, it ultimately robs us of the satisfaction of giving our all. The alternative is psychological flexibility. This is the highly trainable skill that allows us to carry our difficult internal experiences with us as we move toward what matters most. By learning to remain open to our thoughts and feelings without letting them run the show, we are free to become fully absorbed in the task at hand.
I founded Outplay to give performers the tools to handle the noise, focus on what’s in front of them, and embrace the process. My goal is to help you build unshakeable consistency and genuine enjoyment in your pursuit of excellence, equipping you with a psychological toolkit that will serve you on the practice field, in the arena, and across all contexts of your life.
Services and Fees
Outplay consulting services are typically delivered virtually via Google Meet. In-person consulting services, such as practice observation, competition observation, or in-person session delivery, are available and preferred for clients located in and around Williamsburg, VA.
All of our services are tailored to fit your specific performance demands and context. Book a free 15-minute discovery call to discuss which service option is best for you.
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Designed for performers looking for ongoing, personalized support or psychological skill maintenance. For clients located in Williamsburg, VA, additional available services include attending/observing practices or competitions, or providing other in-person services. Additional fees will apply.*
Option 1: Flex Model (Pay-Per-Session)
Price: $75 per 1-hour session
What’s Included: Pay-as-you-go individual consulting sessions for maximum flexibility.
Recommended for: Clients with unpredictable schedules, or those looking for infrequent, ongoing support.
Option 2: Bi-weekly Membership
$125/month for two sessions/month
What’s Included: Two 1-hour sessions per month, additional text/phone support, and observation of practices and games.*
Recommended for: Clients looking for consistent, ongoing skills development and maintenance.
Option 3: Weekly Membership
$250/month for 4 sessions/month
What’s included: Four 1-hour sessions per month, additional text/phone support, and observation practices and games.*
Recommended for: Clients looking for rapid skill development and more intensive deep-dive work.
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Unlike ongoing consulting, these are highly structured, curriculum-based training programs. They are excellent for performers preparing for a specific competitive season, or who are looking for a foundational and comprehensive introduction to mental performance. Additional in-person services are available. for clients located in Williamsburg, VA. Additional fees will apply.*
Option 1: 6-week Excellence Program: Focused on foundational mental skills and building a personalized toolkit.
Price: $400
What’s included: 1-hour intake session, assessment, structured and personalized training plan, 5 1-hour follow-up sessions, additional phone/text support.
Recommended for: Clients looking for a foundational introduction to mental performance skills, or clients who are facing a specific performance challenge.
Option 2: 12-week Transformation Program: Comprehensive deep-dive into mental performance and working to build and sustain meaningful changes.
Price: $850
What’s included: 1-hour intake session, assessment, structured and personalized training plan, 11 1-hour follow-up sessions, additional phone/text support.
Recommended for: Clients who are looking for rapid and holistic skill development or to make radical changes, or clients who are facing one or more performance challenges.
Please note: As mental performance consulting focuses on performance enhancement and human flourishing rather than clinical diagnosis, services are private-pay and not eligible for health insurance reimbursement.
All payments are delivered via Venmo to @outplaympc
Get in touch to ask a question or schedule a free, no-obligation discovery call today!
Ready to get started? Schedule a free 15-minute discovery call with Gina to discuss your consulting needs, goals, and expectations.
Based on your personal needs, we will determine a training plan that works for your schedule.

